For B2B founders still doing sales themselves, a pipeline that works without you in every deal.
Your sales are working to a point. You cannot see where it breaks down from inside it. I will find it in your first week. Then I work through it with you while you execute.
YES... YES.... YES!!!The BDM you found for us is exactly what we have been looking for. Experienced. Articulate. Great personality. Able to connect and build rapport. Organised and did research, built an initial sales plan, knew about our clients, our offerings and our markets. All of this before being hired. Energetic and had Vision. I'd like 10 more !
Gary, CEO of IT Delivery, DevOps and AI Automation Services Business
Hi, I'm Perry. I spent 30 years in senior sales roles at Salesforce, Google, and Symantec.
What you get
I look at everything that is sales in your business. I remove what is slowing growth. I build on what is working.In the first week, you get a written plan in priority order. It names the changes that will move revenue the most. It also names what to leave alone while those changes are under way.Anytime you have a sales question, you can send me anything. A message, a voice note, a file, a video, an email, a PDF, or anything else. Every reply is from me, not a team member or an assistant. I reply within one business day.You are welcome to join a call with me each week (optional) on Wednesday afternoons, Sydney time. You bring a sales problem. You leave with a next step and a date.When you need a salesperson, I find, screen, interview and place the right person. One replacement within 90 days if they leave.
Here's What Clients Say
B2B Software CompanyStuck at $3.5M revenue with a disorganised sales process.I ran a direct sales engagement together with our client for 9 months.Result: 65% revenue growth to $5.8M.Business wide CRM implemented. 3 new reps hired and trained.Sales Playbooks, Sales Strategy and ProcessROI: 2,437%.
"One of our most recent key acquisitions is we brought on Perry and his team.Our pipeline is probably 10 times bigger than it's been in the past because we're now bringing in the professionals to actually foster that growth.It's no longer founder-led sales. That's been a big game changer for us as well – the time is right for us where we're at a transition point.
We've seen a real shift in conversation and a real shift in growth because of that."
Sam, CEO and Founder of Data Governance SaaS
"What most impressed me about Perry and team was the ability to quickly and accurately understand our business, people and the intricacies of our workings. Then to provide smart, innovative and well thought through solutions for the gaps and weaknesses identified. Perry's growth mindset and can-do attitude was both refreshing and inspiring."
Nick, CEO of Technology Services Business
Perry was quick to understand the context we are operating upon and advise us appropriately. His advice immediately helped us optimise our sales process and get results. He drew upon his vast experience in software sales to critique and streamline our sales and marketing strategy. Perry is patient and positive, taking the time to work with us on the details.
Prabin, Managing Director of Property Distribution SaaS
The standard of the BDMs you’re bringing on board is demonstrating what we can accomplish, and our involvement is getting the most out of working with you.
Greg, Business Manager of Security and Technology Services Business
Perry and team did a great job vetting and providing a top performing Salesperson who was mentored and coached, with transparency and expectations. Thank you!"
Greg, CEO of AI Retail Experience SaaS
Who you're working with
I'm Perry — Sales Director and Founder of Engineered Selling Australia.I spent 30 years in senior sales roles at Salesforce, Google, and Symantec.Across every business I worked in as a sales executive or sales director, I was regularly awarded Peak Performer status, taken overseas on incentive trips, and recognised with multiple accolades and awards for sales performance.I founded Engineered Selling Australia in 2017. Since then I've worked directly with B2B business owners across Australia and New Zealand to build sales functions that don't depend on the founder to run them.When you work with me, you work with me — not a team, not a subcontractor.
INVESTMENT
$4,500 a month ex GST.Pay month to month. No fixed term. Cancel any time.
WHAT YOU GET
I look at everything that is sales in your business. I remove what is slowing growth. I build on what is working.In the first week, you get a written plan in priority order. It names the changes that will move revenue the most. It also names what to leave alone while those changes are under way.Anytime you have a sales question, you can send me anything. A message, a voice note, a file, a video, an email, a PDF, or anything else. Every reply is from me, not a team member or an assistant. I reply within one business day.You are welcome to join a call with me each week (optional) on Wednesday afternoons, Sydney time. You bring a sales problem. You leave with a next step and a date.When you need a salesperson, I find, screen, interview and place the right person. One replacement within 90 days if they leave.
© 2026 Engineered Selling. All rights reserved. Based in Sydney, Australia
